Insights

Nice to knows and need to knows.

The hottest trends and latest insights from around the world of higher education.

Kristen Creighton

Kristen Creighton

Recent Posts

Stan State Stan Up
Hot Mics and High Fives: Launching a Brand in the Middle of a Pandemic

"The mic is still hot!"

Client Work, Strategy, Branding
NYC Subway
This Is What Brands Are Made For

The other day, one of my coworkers shared a video on our company's Teams channel that was making the social media rounds. She posted it with just one word of commentary: "Savage." And it was. Posing...

Thought leadership, Strategy, COVID-19
SS-CBUS-Lifestyle-Web-1241
Branding in an Age of Cynicism

I was recently talking with a friend whose 17-year-old son is in the depths of his college-selection process. She related to me her family’s impressions of several campus visits, saying that one...

Resources, Thought leadership
jesus-kiteque-wn-KYaHwcis-unsplash
Christopher Simpson: A Legacy That Still Inspires

Cleaning out my home office recently, I came across quite a relic: an issue of CASE Currents from January 1998, back when I was the magazine’s relatively new managing editor and responsible for its...

Resources, Thought leadership