The Higher Ed CMO Study
We're proud to announce the upcoming publishing of our 2021-22 Higher Ed CMO Study and want to invite you to join us for our webinar where we'll present the findings, identify key takeaways, and answer your questions about what it means for the future of higher ed marketing.
Of course, the webinar recording will be distributed to all registrants along with a copy of the full CMO Study.
The Higher Ed CMO Study Webinar
Wednesday, February 16th
1:00 pm EST
We're also inviting all senior-level marketers actively working in higher ed to take part in some small breakout discussions immediately following the webinar. Our goal is to provide the space to discuss your key takeaways alongside your peers. We've invited CMOs from across the industry to be on hand to help facilitate discussions and go deeper into how the data can be actionable. You can indicate your interest in these breakouts when signing up for the webinar and separate invitation links will be sent accordingly.
We're incredibly grateful to our confirmed list of moderators for these breakout sessions, and more generally for an industry that is so generous in its desire to support one another.
Confirmed Moderators listed alphabetically
VP MarCom, Chatham University
VP MarCom, St. Edward's University
VP MarCom, Chapman University
AVP MarCom, University of Albany
CCMO, York College of Pennsylvania
VP MarCom, Creighton University
CCO & SVP MarCom, University of Southern California
CCMO & VP MarCom, Miami University
AVP MarCom, University of Virginia
AVP MarCom, Drexel University
VP MarCom, Lebanon Valley College
VP MarCom, University of Montana
VP of Enrollment & MarCom, La Salle University
AVP MarCom, Rochester Institute of Technology
Senior Director MarCom, York College of Pennsylvania
Higher Ed MarCom Salary & Professional Development Survey
We're also excited to share that our industry salary & professional development survey is officially open for data collection. This survey is intended for anyone & everyone working in the field of higher ed marketing communications and will provide crucial benchmarking data that will help empower all marcom professionals to make data-driven decisions about their own careers. We encourage you to share this broadly amongst the marcom professionals at your institution and within your network.