Insights

Nice to knows and need to knows.

The hottest trends and latest insights from around the world of higher education.

Malachi Koop

Malachi Koop
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Recent Posts

Agency News — January 2022

We're always proud to share the advancements and new additions to our growing team, but this month we promoted two of our most esteemed colleagues and took some time to sit down with them to learn...

Announcements
Agency News — November 2021

We're proud to share the following advancements and new additions to our growing team. Read on for a bit of background on each person, and be sure to reach out to congratulate everyone on their new...

Announcements
Agency News — October 2021

Another month of adding dynamic new team members and recognizing the incredible people around our agency with well-deserved promotions. Read on for the updates and be sure to reach out to...

Announcements
An Interview with SimpsonScarborough Senior Research Analyst, Hira Siddiqui
Hira Siddiqui is SimpsonScarborough's recently promoted Senior Research Analyst, overseeing everything from survey instrument design to data analysis and insights building. In her new role, she'll
SimpScar Culture
A Brief History of the Higher Education CMO Study

Editor's Note: Our ongoing series about the Future of Higher Ed MarComm is focused on all of the topics that we believed were important pre-pandemic, but in a world permanently transformed by covid,...

Thought leadership, Higher Ed CMO Study, Future of Higher Ed Marcom
Agency News — August 2021

We've had an embarrassment of riches at our agency between some well-deserved promotions and some incredibly talented new people joining our team. Read on for the updates and be sure to reach out to...

Announcements
The Higher Ed CMO Survey FAQ

The Higher Education CMO Survey is officially open for data collection!

Announcements, Higher Ed CMO Study
Agency News — July 2021

We're thrilled to introduce three new members of the SimpsonScarborough team: Dempsey Ewan, Osmond Curtis, and Scott Smith. Beyond their obvious talent, experience, and passion for higher education,...

Announcements
Announcing the Promotion of Perrie Howes to Director of the Project Management Office

We're extraordinarily proud to announce the promotion of Perrie Howes to the role of Director, Project Management Office. 

Announcements
Announcing New Promotions

We're extremely proud to announce the promotion of three of our team members: Kristen Creighton, Chelsea Woodard, and Steven Lovern. At SimpsonScarborough, our core values — authenticity, confidence,...

Announcements
Announcing the Promotion of Meredith Simpson to VP of Research

SimpsonScarborough is exceptionally proud to announce the promotion of Meredith Simpson to Vice President of Research. Meredith was one of SimpsonScarborough's first hires back in 2006 after she...

Announcements
Public-Private Partnerships, Empathy & AI

Over the past several years, public-private partnerships (P3s) have become increasingly common in higher ed. Like most P3s around the country, their focus is usually related to infrastructure, much...

Thought leadership